• Fri. Apr 19th, 2024

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PredictX and Festive Road Partnership For Industry Innovation


FESTIVE ROAD, the world’s leading travel and
meetings engagement consultancy, has announced an “Innovation Partnership” with
travel management predictive analytics leader PredictX.

PredictX and Festive Road Partnership For Industry Innovation


The two companies have joined forces to combine leading consultancy with advanced
analytics – creating a force for better business travel and meetings management. The
partnership aims to create innovative solutions to solve travel and meetings
management pain points for buyers and suppliers across strategy, sourcing and delivery
The partners have identified an initial pipeline of solutions to nine key industry
problems. The solutions will be developed over the next twelve months.
PredictX will also empower Festive Road’s ever-increasing outsourced travel
management portfolio with advanced predictive data-driven insight. The result is a
unique industry health check solution complete with both qualitative and quantitative
Caroline Strachan, Managing Partner at Festive Road believes both companies share a
common identity rooted in industry innovation and have much to offer the broader
Travel industry:
“The potential for innovation when you combine consulting minds with unique data-
driven insight is really exciting. PredictX and Festive Road share a similar cultural DNA
which makes this partnership a really powerful proposition. The nine pipeline solutions
are the result of numerous “What would it take to significantly shift Travel & Meetings
Management” workshops… We can’t wait to show the industry what we will achieve in
the coming months,” said Strachan.
PredictX CEO Keesup Choe agrees:
“Our vision is to transform the way businesses make decisions. The more advances we
make in machine learning and predictive analytics for the travel industry, the more there
is a need to review the strategy to leverage these advances. Festive Road are the leaders
in helping businesses transform their travel programs. Guided by Festive Road advice,
our clients will be fully prepared to make transformative improvements powered by
advanced analytics.” said Choe.