Category Archives: Palmyra

New Book Shows Baby Boomer Entrepreneurs and Small Business Owners How to Use Social Media to Grow Their Businesses

Social Media Marketing by Kalynn AmadioPALMYRA, Va., March 15, 2016 – The road to successful business communication has changed under the feet of once successful baby boomers who now find that they are struggling to make sense of this new digital era. In her new book, The Boomer’s Ultimate Guide to Social Media Marketing, entrepreneur Kalynn Amadio shows the more than seven million baby boomer entrepreneurs and small business owners how to use social media to help them travel this road and build a thriving business.

“In talking with hundreds of baby boomer business owners over the years, I’ve learned that many of them find social media to be confusing and overwhelming,” says Amadio. “That’s why I decided to write a book that provided them just what they needed to know in order to get started, especially which social media sites they should focus on and how to set up accounts on those sites.” Continue Reading