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Announcing the Executive Speaker Line Up for Bluetooth World Event 2015

Bluetooth World 2015 logoThe Bluetooth Special Interest Group will be hosting its second annual Bluetooth World event at the Santa Clara Convention Center on April 14-15, 2015. This year’s event focuses on enabling the Internet of Things (IoT). The Bluetooth SIG’s recent release of Bluetooth 4.2, which introduced features for IP connectivity, privacy and speed, will directly influence the next generation of IoT devices and is poised to make the potential of the IoT a reality.

Taking place in Silicon Valley, the event will bring together over 700 senior-level decision makers to explore the various applications of Bluetooth technology within the IoT ecosystem. Bluetooth World features a two-day, two-track conference (Developers’ Summit and Technical Strategy) that will explore the hottest trends around Bluetooth technology and the IoT market. Content tracks will encompass multiple industries including smart home, wearable technology, automotive, sports & fitness, medical, beacons, start-ups and wireless audio.

Leading these industry segments will be Bluetooth World’s global line up of visionaries who will provide delegates with strategies and best practices for the effective adoption of Bluetooth 4.2 within of the IoT ecosystem. Keynotes include Eric Friedman (CTO & Co-Founder of FitBit), Thomas Bonnerud (Director of Nordic Semiconductor), Chris Glode (General Manager, MapMyFitness – Under Armour) along with senior level executives from Google, LG Electronics, Samsung, Dialog Semiconductor, Indiegogo, CSR, Siemens, Nokia Growth Partners and many more.


“The Internet of Things is moving quickly from concept to reality and Bluetooth is at the heart of that growth,” said Mark Powell, executive director of the Bluetooth SIG. “Bluetooth World is where today’s innovators learn from each other how to bring tomorrow’s products and services to life and change people’s lives for the better.”

The packed, two-day conference will include over 90 presentations and panel discussions, including case studies of successful technology and market implementations. In addition to networking opportunities throughout, attendees will have the opportunity to participate in the Bluetooth World Hackathon and Analyst Breakfast Briefings.

Both the Analyst Breakfast Briefings and Hackathon will provide attendees with opportunities to understand potential applications of Bluetooth 4.2. The eight Analysts’ Breakfast Briefings, led by analysts from Gigaom, Gartner, IHS Technology and ABI Research, will forecast the IoT market potential. The Bluetooth World Hackathon will challenge engineers and developers alike to build connected devices that aim to influence and inspire their global decision making audience.

Mid Price registration, with special discounted rates, closes on April 6, 2015. To view the full event program and register for Bluetooth World, please visit www.bluetoothworldevent.com. You can also follow us on Twitter @BluetoothEvents or using #BluetoothWorld

About Bluetooth World

Bluetooth Special Interest Group (SIG) in partnership with Informa Telecoms and Media is excited to announce Bluetooth World 2015!  Located in the heart of Silicon Valley, this unique conference will take place at the Santa Clara Convention Center on April 14-15, 2015.  Bluetooth World is the only global conference that focuses on Bluetooth® technology and its increasing role in the Internet of Things (IoT). Attend to experience first-hand how Bluetooth is enabling the IoT and is rapidly being adopted new ways to connect devices to a potential $1.3 trillion ecosystem of “things” and the internet. www.bluetoothworldevent.com. Bluetooth World 2015 is proudly sponsored by Nordic Semiconductor (Diamond Sponsor), CSR (Platinum Sponsor), Dialog Semiconductors (Platinum Sponsor) and Frontline Testing Equipment (Gold Sponsor).

About Informa Telecoms and Media

Informa Telecoms and Media (www.informatandm.com) organizes 125 global annual events, attended by more than 70,000 executives worldwide. With a focus on quality content, Informa Telecoms and Media deliver a key audience of decision-makers from the mobile, fixed, alternative, wholesale, MVNO, broadband and satellite operator communities. Informa Telecoms and Media is also the leading provider of business intelligence and strategic services to the global telecoms and media markets. Driven by constant first-hand contact with the industry, its 90 analysts and researchers produce a range of intelligence services including news and analytical products, in depth market reports and datasets focused on technology, strategy and content.