Fitting in perfectly with the exhibits, Montecristo has earned its prestigious name and iconic stature over time. Showcasing passion, dedication and a consistent promise of excellence to consumers helps Montecristo remain the standard by which all other cigars are judged.
LeMay, America’s Car Museum, Hosted Popular Annual Event
LeMay, America’s Car Museum, hosted its annual Cars & Cigars event on Saturday August 1, 2015. Montecristo joined BMW Northwest and El Gaucho in proudly sponsoring the event. 200 guests were in attendance, enjoying an evening of great music, food, local wines and spirits, classic cars and extraordinary, premium cigars.
Each guest was provided complimentary premium cigars. Adult cigar lovers were offered extraordinary, handcrafted cigars from Altadis U.S.A. that included a choice of Montecristo White Series, the Espada by Montecristo, the ROMEO Añejo by Romeo y Julieta and The Banker by H. Upmann.
Montecristo set up on LeMay’s Anderson Plaza creating a cigar lounge and highlighting the Montecristo Social Club. With cigars, lighters and cutters on hand, Montecristo provided an array of informational brochures, inviting guests to learn about the premium cigar lifestyle exemplified through the Montecristo Social Club, which provides exclusive membership incentives.
“The relationship between Montecristo, and LeMay, America’s Car Museum is a natural fit. At Altadis U.S.A., we strive to develop alliances where our following, adults who value quality, craftsmanship and the pleasures of an upscale lifestyle. Like-minded enthusiasts enjoy sharing their interests and experiences,” states an Altadis Executive.
Also present at the LeMay ‘Cars and Cigars’ event was Larry Palombo, Altadis U.S.A.’s VP of Tobacco. Larry gave guests a chance to learn watch and actually participate in, rolling cigars. His highly informational, one–on one discussions detailed the exceptional care, knowledge, experience and passion required to produce Montecristo cigars.